Work / 06 · OmaStadi
A sports venue through participatory budgeting
OmaStadi is Helsinki's participatory budgeting: residents propose and vote on how the city spends. This proposal won — and got built.
- Role
- Initiator & producer
- Timeframe
- 2020
- Focus
- Campaign · Community · Physical space
Planned, branded and campaigned for a local sports venue in Helsinki's participatory budgeting — 1,372 votes won a €370,000 budget, on a campaign spend of about a thousand euros.
- Role
- Initiator & producer
- Timeframe
- 2020
- Focus
- Campaign · Community · Physical space
Outcomes
- Won with 1,372 votes
- €370,000 budget secured for the venue
- Over 3,000% return on a ~€1,000 campaign
01From idea to ballot
The winning proposal
The winning proposal was planned, created, produced and marketed with branding and a viral campaign — fronted by national basketball team captain Shawn Huff.
The venue serves the residents of Alppila, Pasila and Konepaja: a basketball court, outdoor gym, street workout area and parkour zone.
02Digital design, physical space
Making the venue real
After the campaign, the venue design was shaped with feedback and experts from each sport, to make sure everything was of the highest quality.
Once completed, the venue was featured in national media. In the digital world change is instant; in the physical world, building and decision-making take patience — budget constraints and spatial challenges were solved with the environment designer before construction.
What this role taught
Connecting with the local community — schoolteachers, residents, experts from different sports — and lobbying for a good cause: digital craft applied to a physical place people now use every day.