Mehiläinen
The appointment scheduling system of Mehiläinen was outdated and they needed a new, flexible system which would work in both desktop and mobile.
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Description
The Mehiläinen Group is the best-known provider of private health care and social services in Finland. Currently, Mehiläinen's nationwide service network of privately funded health services consists of a total of 27 medical centres, occupational health centres which augment the service network, and 9 hospitals.
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The Starting Point
The old appointment scheduling and nearly all the benchmarked services had step-by-step funnels. Instead of settling to the status quo, we decided to do go the extra mile and do a completely new approach to shorten the path to a successful online reservation.
A lot of effort was put in special case handling – the basic scenario was relatively simple, but all the exceptions to the flow were designed carefully as well.
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The Outcome
The reservation flow of the appointment system was redesigned in cooperation with Mehilainen crew – both for private and occupational-health customers.
Instead of having an inflexible 5-step reservation funnel-like their competitor the system was designed to be flexible to filter search results based on customers' preferences and in a map view. The appointments can be scheduled on a single page after clicking the booking button.